TheyWillKnowYou.
Case Study / Education & Personal Brands

Nadeesha Koralage

Authority Driven Personal Brand — full ecosystem social media growth focused on authority, reach, and consistency. A comprehensive strategy built to position Nadeesha as a leading voice in his field across every major platform.

The Growth Narrative

Mr. Nadeesha Koralage, an Advanced Level Business Studies Tutor, has been one of the earliest and most valued clients of TWKY Branding, working with us since 2024. What started as a focused effort to strengthen his online presence has grown into a powerful digital ecosystem that continues to expand across multiple platforms. Today, his brand stands as one of the most recognized Business Studies education platforms on social media in Sri Lanka.

Full-Year Results — January to December 2025

“The classroom became the content. The content built a community. And the community delivered extraordinary results.”

0M+Total Views Across All PlatformsIn a country with a population of 22 million
0Mn+Total Interactions
0 DaysFacebook Watch Time
0+Facebook Follower Growth

379.6% increase year-on-year.

0Facebook Videos with 500K+ Views
0TikTok Videos with 500K+ Views
Facebook Performance Results — 2025
120.6MTotal Views
103.1MOrganic Views
17.6MPaid Views
Organic 85.5%Paid 14.6%
Instagram Performance Results — 2025
13.9MTotal Views
13.7MOrganic Views
264KPaid Views
Organic 98.6%Paid 1.9%
TikTok Performance Results — 2025
80.1MTotal Views
52Videos with 500K+ Views
YouTube Performance Results — 2025
4.5MTotal Views
Paid Campaign Performance — 2025
Spend$1,953.98
Impressions14,593,701
Reach14,593,701
Clicks72,246
What Made This Growth Possible
  • A clear and consistent content strategy tailored to students
  • High volume of engaging short-form video content
  • Strong storytelling that simplifies complex business concepts
  • Continuous performance tracking and content optimization
  • Timely content aligned with academic needs and trends
The Result

Today, Mr. Nadeesha Koralage is not just a tutor on social media. He is a recognized personal brand with strong influence, high engagement, and a growing digital footprint that continues to attract and impact thousands of students every day.